Part 4: What IT Can and Should Do About Content Globalization
Blogger: Craig Roth
This is the final blog companion for my 4 part podcast series on “What IT needs to know about content globalization, localization, and translation”. I previously posted part 1, part 2, and part 3.
Audio URL: Download Content Globalization Part 4 (10 minutes)
- Open lines of communication with the business about globalization
- Don’t wait. Take the initiative by setting up a presentation for interested business partners and marketing to find out what their globalization plans are and talk about how IT can help
- Determine your Content Globalization Maturity
- Look Beyond Paragraph Text When Planning Localization
- Metadata around the content components
- Graphics often have text embedded and pictures may need to be changed to match the locale
- Audio in music or spoken mp3s or video
- Data such as conversion of currency, English/metric measurements, date/time formats
- Descriptions of processes such as support
- Style sheets and graphical layout (including colors, whitespace)
- Build Globalization into the ECM Process
- This model shows how globalization extends the ECM model we published back in 2006 in The Copernican Revolution in Content
- This model shows how globalization extends the ECM model we published back in 2006 in The Copernican Revolution in Content
- Move Localization from the End of the Content Process to the Beginning
- Make globalization a forethought, not an afterthought
I welcome your feedback! Please provide feedback on this podcast and blog series by clicking on “comments”
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